Ceres AgriStrategy Conference 2026. Expert speakers. Fresh insights. Valuable networking. Ceres AgriStrategy Conference 2026 Book Now

Ceres Rural Calls for a Transparent Farming Strategy

Ceres Rural Calls for a Transparent Farming Strategy

Richard Means

Richard Means

Mar, 11 2025

11th March, a day the rural industry was served not just one piece of news which increases concern for farming practices and their future resilience, but two.

The first – the information published within The Planning & Infrastructure Bill, which includes measures that will see farmers having to sacrifice land through compulsory purchase for less than their potential, or ‘hope’, value. Councils will have the power to acquire land from farmers for new homes and hospitals, paying only its current value.

The second – the immediate closure of Sustainable Farming Incentive applications. A seemingly ‘knee jerk’ reaction, with no notice or warning, leaving farmers with no access to any live scheme to help support operations, which are becoming increasing difficult to make profitable.

Whilst neither move is surprising, given the way the landscape has moved since July 2024, both deliver continued uncertainty and continued anxiety for farmers at a time when farming confidence is already at a record low1.

Now over 13% into their term, the Government has had ample time to understand the existing schemes and make a clear plan to continue moving through the Agricultural Transition. Yet seemingly, no such plan exists, and no structured decision-making is taking place.

This is not just about politics, it’s about an industry being driven to its knees by an array of factors, but the announcements since the budget are adding weight to the shoulders to drive it down quicker.

Ultimately, it is another sad day for the farming industry. An industry which is a critical working cog in this country’s ability to survive and thrive. We will endeavour to do our part to support it through these challenging times, which are simply unrivalled in our history, but we can only do so much. Now it is time for Defra to be transparent and forthcoming with their strategy and objectives for farmers, to give them a glimmer of hope that their businesses will be supported.

 

—

 

1. The NFU’s annual Farmer Confidence Survey reveals that:

Short-term confidence (1 year outlook) has decreased 10 points since last year from -25 to -35.

Mid-term confidence (3 year outlook) has decreased 16 points from -22 to -38.

Mid-term confidence has remained in negative territory for eight years but has deteriorated sharply over the past two years.

The full results of the survey will be available from the NFU tomorrow.

Relevant Service Areas

Related Insights

Tim Isaac

Tim Isaac

Jul, 07 2026
Cereals 2026: What Innovations Caught Our Attention?

As part of the Ceres Innovation Group, we’re sharing monthly reflections on the innovations, technologies and ideas shaping agriculture. The aim isn’t simply to highlight new products, but to explore where they may add value in practical farming systems and where further evidence is needed before widespread adoption. Breeding Continues to Move Forward While much […]

Richard Means

Richard Means

Jun, 12 2026
£
Ceres Group Opens New Office in Bury St Edmunds, Suffolk

Strengthening Our Presence Across East Anglia Ceres Group has recently opened a new office in Bury St Edmunds, Suffolk, further strengthening our presence across East Anglia, including Norfolk, Essex and Cambridgeshire. This expansion reinforces our commitment to supporting landowners, rural businesses and property clients across the East of England. The region has long been a […]

Robert Gazely

Robert Gazely

Jul, 20 2026
Dairy Farm Jobs in the Midlands: Multiple Opportunities Available

Ceres Rural is delighted to be recruiting for a range of roles on behalf of one of the UK’s leading dairy farm businesses. Based in the Midlands, this progressive farming operation manages a fully housed, robotically milked herd and works closely with a leading veterinary school and research partners. The business is committed to high […]

Skip to toolbar